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Your Event Career

How to Start an Event Planning Business

Ask any entrepreneur, and they’ll tell you that being your own boss is the best feeling in the world. Combine that feeling with the passion you already have for planning, and you have yourself a wonderful and rewarding career! But a lot of new businesses fail quickly because the owner didn’t understand what they were getting into when they decided to launch.

If you want to start an event planning business, you’ll need a few core building blocks. First, you’ll need an education in event planning, or industry experience. Second, you’ll need a bit of collateral to get your company off the ground (luckily an event planning business can launch for a very low cost). Third, you’ll need the drive and dedication to find clients and get yourself hired!

Education/Experience Requirements

You can’t just wake up one day and start an event planning business without any training or prior knowledge. For starters, you probably won’t know enough to even get a business off the ground. Also, I doubt you’d be able to find a single event planning client who would put any confidence in your abilities if you have no evidence of any competency in the industry!

If you have zero experience in the event planning industry, then you’ll have to start with getting event planner training. Planning isn’t a regulated industry so you technically don’t need an event planner certification to work in the industry. But there’s no question that being a certified event planner will make your life a lot easier as you start your own business.

The great news is good event planning courses will also provide you with business training, where you’ll learn how to launch and manage your own event planning business. Since that’s your ultimate goal, training as an event planner can effectively become a two-birds-one-stone situation!

event planner course

If you already have experience in the event planning industry and a strong portfolio under your belt, then odds are you don’t need additional industry education or certifications to start your own event planning business. If you’re a business newbie, however, you might benefit from taking a course that’s going to specifically focus on starting your own business, including project management, marketing, employee management, accounting, legal requirements, etc.

Business Launch Requirements

Being a certified or experienced event planner is one important piece of the puzzle, but it’s not the only requirement to starting your own planning business. If you’re going to be working for yourself, you won’t have the luxuries of having an established company around you that completes the administrative work for you.

In order to get your event business off the ground, you’ll need:

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All these elements (and many more) should be covered in a detailed business startup plan. If you’re lucky enough to be taking a good event planning course, that course should include training where you’ll develop this type of a business plan.

DOWNLOAD A BUSINESS LAUNCH CHECKLIST

Reality Check: A fair amount of people start their own business because they’re passionate about the industry, only to learn that running a business means you’ll be responsible for the business, not just for doing the job you love to do. Realistically, it’ll probably be a 50/50 split of your time between running your business and planning events.

Personality Requirements


Not every person is made to run their own business. It takes a specific personality type to be a successful business owner… and to enjoy running their own business! You’re probably a good fit for running your own business if you:

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The Key Takeaway

There are tons of perks to starting an event planning business. You’ll be working in a booming industry that you love, you’ll be your own boss, and you’ll spend your days planning special occasions to make clients happy. Who could ask for more! As long as you’re prepared to do hard work and know what to expect, get expert advice, and set achievable goals, you’re well on your way to starting a successful business in the event planning industry!

Looking to start your own event planning business? QC’s online event courses come with complete business training to get you started on the right foot!

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